Does it make a difference?

One must recognise that the most influential part of modern life, like it or not, is the economic and monetary system. Until this changes, animals, humans and the environment will continue to be abused in the name of profit. Socially responsible investment aims to maximise long term profits balanced with a concern and respect for wider social issues.

It is easy to feel that an individual cannot influence the economic and monetary system, but we believe that you can. The faster socially responsible investment grows, the greater the pressure on the investment institutions, banks and insurance companies to move away from business areas involving socially irresponsible practices.

The rapidly increasing concern amongst the public over the treatment of animals, suppressed peoples and the environment is, we believe, making companies involved in these areas less viable as a long term investment. In other words, the economics of socially responsible investment are now more widely recognised as a sound long term investment strategy. The combination of consumer and investment pressure can bring about lasting change - change which will benefit the global community and the world in which we live.